Head of Social & Digital

Grosvenor Casino

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Job Description

Job Description

The Opportunity

Lead the digital voice of a brand with millions of players, and the ambition to become the UK’s most loved casino experience.

This is more than a social media role. This is the chance to shape how Grosvenor shows up online, in our Casinos, how we speak to our customers, and how we build digital communities that feel bold, modern and unmissably us.

As our Head of Social & Digital, you’ll take full ownership of Grosvenor’s digital presence; across social, web, app, content, influencers, partners and digital journeys to drive business in our Casinos. You’ll define the strategy, set the tone, elevate the execution, and lead the evolution of a brand that’s ready to break through culturally.

If you’re a digital leader who thrives on creative energy, fast thinking, cultural relevance and measurable impact, this is your stage.

Why This Role?

A channel with huge, untapped potential: Millions of customers, a powerful brand, and an industry ready for reinvention.

Freedom to set the tone: You’ll define a new social and digital identity, one that stands out in a regulated, high pace environment.

Creative scope with real influence: From campaigns to digital funnels to reactive culture moments, your ideas will land where customers live.

Impact across the whole business: You’ll collaborate with product, gaming, venues, agencies, PR and brand teams to shape the complete digital experience.

A role made for modern marketers: If you love culture, content, community and creativity, this is the perfect blend.

What You’ll Be Doing

  • Setting the digital and social media strategy across all channels
  • Creating channel first content that earns attention and drives engagement.
  • Rebuilding and evolving our digital ecosystem for acquisition, trial and loyalty.
  • Driving cultural storytelling, reactive content and brand led narrative moments.
  • Partnering with the Gaming, Product, Brand and Venue Teams to connect digital with the real customer experience.
  • Leading and developing two Mauritius based Content Executives.
  • Analysing funnel performance and turning insight into commercial action.
  • Managing agencies, influencers and partnerships to maximise reach and creativity.

Qualifications

What You Bring

  • Strong digital or social leadership experience in fast moving B2C brands (hospitality, retail, entertainment, leisure ideal).
  • A natural creative eye, you know what works and why.
  • Confidence to drive strategy and roll up your sleeves when needed.
  • Deep understanding of online behaviour, digital journeys and customer insight.
  • Ability to influence people at all levels, especially venue teams.
  • Energy, resilience, curiosity and a modern marketer’s instinct for what’s next.

Additional Information

Location: Maidenhead (Hybrid)
Benefits: Competitive salary + car allowance + private medical + great additional benefits

Why Join Us?

Because your skill deserves the right setting.

A Salary That Reflects Your Value - We know talent when we see it, and we reward it. You’ll earn a competitive salary that recognises your contribution from day one

A Rewards Package That Goes Further - From team competitions and bonuses to staff perks, we believe in making work both fulfilling and rewarding

A Warm Welcome That Sets You Up to Win - Our induction isn’t just a process, it’s a real welcome. You’ll get the support and confidence you need to hit the ground running

Work That Means Something - You’ll have the chance to shape the way we do things, take part in exciting projects, and see your ideas make a real difference

A Culture That Puts People First - We’re proud to support and look out for each other. It’s part of who we are and why people stay

A High Standard, Shared Together - We set the bar high because we care, but we do it as a team, not in competition. When one person wins, we all do

Real Support for Your Growth - Whether you’re new to the industry or ready to take the next step, we’re here to help you develop and grow

If you're ready to elevate a brand, own its digital voice and create work that people talk about, we’d love to hear from you.

We’re for Everyone: At Grosvenor Casinos and The Rank Group, we’re committed to creating a workplace that’s welcoming and inclusive. If you need any adjustments as part of your application or interview, just let us know - we’re happy to help.

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